JB: Following college you earned a masters in English and some years later began your 17-year tenure as publisher of Northwest Runner. Talk about that experience.
JW: It actually originated in the late 1960s. I was teaching high school English. My district opened a new school. I applied to coach track and cross country even though I had no experience. Another guy did have experience and was also a better runner than I was. Fortunately, the English department head offered me the chance to advise the high school newspaper. Once again, I had no experience. I literally would learn something at night and then teach it to my kids the next day. At the end of our first semester, we were named All-American, an honor given to the top 5% of papers nationwide.
In the fall of 1981, I was living in Seattle. I made a conscious decision to make a living as a freelance writer. After one month I had made only $60 and that was only because my next-door neighbor needed help with her resume. Then I received a copy of what was then called the nor’wester (later Northwest Runner) in the mail. It mentioned that the editor was leaving. I thought I had enough experience so I offered my services to replace him. I immediately found out I would be responsible for all aspects of the publication. So I taught myself a crash course in magazine journalism. It went from being a 24-page publication to sometimes 80 pages. It was pretty remarkable. Eventually panels of independent professional journalists called it the best regional running magazine in the country.
JB: How did you transition to writing children’s books?
JW: After leaving NWR, I felt I had enough experience to punch my own ticket. Turns out no one else agreed. In desperation I took a job I hated. Fortunately I was fired. If I hadn’t been, I wouldn’t have seen an ad in a writers magazine for a freelance editor for a small kids nonfiction publisher. They sent me a book about Tiger Woods to edit, and really liked what I did Eventually, because I was doing so much editing on each book they sent me, I proposed that I write my own. My first book was a biography of Charles Schulz, the famous cartoonist and creator of the comic Peanuts. That was in 2001. Since then, I’ve published over 300 books for various publishers.
JB: You also started a running club, correct?
JW: In 1994 we moved to Bainbridge Island. I started a series of summer all-comers track meets and ran them (pun intended) for 20 years. In 2008, several parents whose children had participated asked me to start a middle school cross country club which I ended up naming Blazers XC. It started with 25 runners the first year, three of whom ended up running at Whitman. It grew to 80 members which at the time was the most in western Washington. My last team was in 2017 before my wife and I moved to Corvallis, Oregon to be closer to our grandkids. Working with middle schoolers at a crucial point in their lives was one of the most meaningful experiences of my life. I have a stack of testimonials from them which I will always treasure.
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